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About US
Company History
In May of 2002, this concept was developed to create a unique Jewelry company to serve the Southeastern Michigan area. The company goal was to be the finest provider of stylish, high quality and durable Sterling Silver Jewelry at a reasonable price to address the overwhelming demand in the marketplace.
was incorporated in its current format in December 2002. In the beginning they hosted numerous "Jewelry Night Out" parties, participated in countless fundraiser - charity events, sold Silver Jewelry thru their website and also sold directly to customers by participating in major bridal events and through their Retail Affiliate Program with participating Metro Detroit Merchants.
In 2004 and 2005 they expanded their marketing program to include exclusive sponsorship and sales agreements with Freedom Hill Amphitheatre, the DTE Energy Music Theatre and the Palace of Auburn Hills. In those two years they have aggressively expanded their customer base, and have hosted hundreds of "Jewelry Night Out"Parties, Direct Charity Events and sold thousands of jewelry pieces.
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